Registration is now open for American Express’s annual Small Business Saturday which is scheduled for Saturday, November 30, the saturday after Thanksgiving.  I can’t wait to “Shop Small” on Small Business Saturday.  I thoroughly enjoyed my shopping spree last year paid for by American Express.

What is Small Business Saturday?  Well, most of you know what the day after Thanksgiving is, Black Friday, the biggest shopping day of the year.   Well, Shop Small Saturday is a day dedicated to support small business and encourage people to shop at your local small businesses.  If you register your American Express card prior to Small Business Saturday, November 30th and shop at a participating small business, you will receive a $10 statement credit.  You must spend at least $10 or more to receive the credit. 


This promotion first started in 2010 and was a bit more lucrative offering a $25 statement credit.  For those with several AMEX credit cards like myself, this was a super fun shopping spree after Thanksgiving to kick off the holiday shopping season.  This years offer is a bit disappointing from the past years but at least it’s alittle bit of stocking stuffers for your loved ones. Can’t complain much about “free money”.  Last year I registered all my American Express cards and earned $150 (6 cards – personal & business).  I had a fun shopping spree for Christmas gifts for our family and friends and my credits posted within a day.  It was amazing!  This year I’ll be shopping with my five American Express cards I just registered.


  • Register each American Expres card here
  • Shop on Saturday, November 30th
  • Enjoy your “free merchandise”!  Thank you, AMEX! (Note: my credit posted 1 day later on December 1st)


  1. Limit one (1) $10 statement credit per American Express Card.  To be eligible, Cardmembers must enroll an eligible American Express Card in this offer at  Prepaid and Corporate Cards are not eligible.
  2. The number of enrollments is limited.  Enrollment opens at 12:00AM MST (“Mountain Standard Time”) on November 24, 2013, and will continue until enrollment limit is reached or 11:59 P.M. MST on November 30, 2013.
  3. To receive the $10 statement credit, the Cardmember must use his or her enrolled Card to spend $10 or more in a single, in-store transaction at a qualifying small business location on Saturday, November 30, 2013.  To receive the credit, the transaction must equal $10 or more (for example, if your transaction is only for $9.50, you will not receive a credit).  Multiple transactions of less than $10 will not qualify even if the combined total of those transactions is over $10.  You may purchase multiple items that together equal $10 or more, but you must purchase them in a single transaction to receive the statement credit. 
  4. Qualifying small business locations are those identified  on  the  Shop  Small®  Map,  available at  In addition, small business locations that accept American Express through Square also qualify and can be  found on the Square Directory at or from your mobile phone using the Square Wallet app.  Small business locations that do not appear on the Shop Small® Map or that do not accept American Express through Square will not qualify for the $10 statement credit offer.  Please note that business location information provided on the Shop Small® Map and Square Directory may contain inaccuracies or errors, including as a result of information provided by third parties.  Transactions with political campaigns or political action committees are not eligible, regardless of whether they appear on the Shop Small® Map or in the Square Directory.
  5. If American Express does not receive information that identifies a transaction as having occurred in-store at a qualifying small business location, the transaction will not qualify for the statement credit.  For example, the following transactions will not be eligible for the credit:  transactions made using an electronic wallet or any other  transaction made through a third party; and transactions not made directly with the merchant.
  6. Statement credit will appear on your billing statement within 8 weeks after American Express receives information from the merchant about your qualifying purchase. Note that American Express may not receive information about your qualifying purchase from the merchant until all of the items from your qualifying purchase have been provided or shipped by the merchant.    
  7. The Card Registration Terms and Conditions will also apply at enrollment.

NOTE:  You can use any credit card that has the American Express logo even if it’s not issued by American Express. Examples: Citi AAdvantage American Express, Virgin Atlantic American Express, Penfed, Barclays, USAA, etc.

Also, you CAN NOT receive a $10 credit for additional cardholders unless they have a separate credit card number.

If you are a small business owner (even super small like me), register with the program and download free marketing materials to use to promote Small Business Saturday in your store or online.  As a small business you will also receive free online advertising from American Express.

For the purpose of this Program, qualifying small businesses include small, locally-owned storefront and online businesses with $10 million in annual revenue or less. Businesses in the following industries are excluded: government agencies, charities, non-profits, trade associations, shopping property management firms, political, religious and educational organizations. Small businesses that are part of a franchise brand with more than 100 stores are excluded. Additionally, if a franchise brand has more than 20 corporate-owned units, then the entire brand is excluded. Small businesses that promote any of the following are not eligible for the Program: pharmaceuticals, drugs, politics, pornography or sexual aids, diet aids, gambling, liquor, tobacco, firearms/weapons, or any sensitive topic with respect to current events.

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